So, I will make no secret that I’m rolling my eyes at all of that marketing stuff that goes up every year. But I’ve been thinking, it doesn’t have to be so superficial and pointless. Maybe there’s some rare exception out there that took the opportunity to say or do something meaningful.
Did you come across a company or organisation lately that use the occasion to take some stance beyond feelgood buzzwords or implement a policy internally or in their area of operations that is of at least some importance?
For clarity, I refer to an emphasised line in OP where I very clearly write that it occurred to me that it doesn’t have to be meaningless and that I’m looking for examples where the better-case scenario happened.
Yea, I was broadly agreeing with your statement and expanding upon it, not so much challenging it.
The general idea I was going for is that even those who are anti-capitalist could benefit from acknowledging some of the nuance that has been lost in the discussion of corporate pride. Anti-capitalist sensibilities have been disingenuously co-opted to get people arguing against their own best interests (in the context of pride and lgbt acceptance).
The benefit of companies adopting pride is holistic, regardless of insincerity by some.
I could be confused myself though, and maybe misinterpreted some of what you were getting at.