• Gormadt
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    1 year ago

    They had such a huge amount of brand recognition and vocabulary associated with their site and Elon just decided to kill that

    • flipht@kbin.social
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      1 year ago

      No one will convince me he isn’t doing this on purpose to tank the brand.

      He and his buddies were mad that they couldn’t compete. So he made the offer in a manic moment, and then was forced to go through with it. Now that he’s got it, he’s going to destroy it, and use the loss to reduce his taxes from all his government contracts.

      And he simultaneously gets to platform fascists and silence people calling out the powerful. Wins all around.

      For a normal person, this looks like failing. I totally get that. But rich people can derive massive benefits from stuff that would ruin us, and every single thing Musk is doing benefits him in some way.

        • Otter@lemmy.ca
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          1 year ago

          This phrase doesn’t really work if someone is trying to be malicious in the first place. I usually see it used when someone’s intentions were good but they were just stupid about it. That’s not really the case here

          It’s possible that Elon tried to do something malicious, and failed because of stupid choices. It’s also true that the outcome also benefits him.

          I will attribute it to malice regardless

        • flipht@kbin.social
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          1 year ago

          That assumes all things are equal.

          They rely on you repeating this adage to get away with this shit. It’s too consistent. If he were actually stupid, he’d face negative consequences, which is something these folks very rarely have to do.

      • SkyezOpen@lemmy.world
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        1 year ago

        That’s assigning a level of intelligence to Elon that I’m not comfortable with. Plus I’m sure he and his buddies are getting some value out of killing Twitter, but certainly not 44 billion.

        • flipht@kbin.social
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          1 year ago

          He does not have to do it himself. He has accountants and lawyers who can take his stupid decisions and turn them into money.

          At a certain point the economies of scale of being a billionaire just keep you rich. What I’ve said is pretty standard tax bullshit that they grow up pulling.

          • mrbubblesort@kbin.social
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            1 year ago

            just spitballing here, but what happens if accountants band together and tell him to do his own damn taxes? he’s fucked then, isn’t he? the real revolution of the future won’t be fought in the streets, but in the accounting departments /s

            • flipht@kbin.social
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              1 year ago

              I mean, you’re kind of seeing this with Donald Trump’s legal issues. He can’t get anyone with real clout, so he’s actually facing consequences in that arena now.

        • Delphia@lemmy.world
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          1 year ago

          See, a total fuckwit would at least make 1 or 2 good calls by accident. Nobody rolls a 1 EVERY DAMN TIME.

          • SkyezOpen@lemmy.world
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            1 year ago

            I don’t think he’s just throwing out random ideas and they suck, he’s clout chasing with the radical right wing. A long time ago he was the face of tesla and spacex, two very functional companies. Basically everyone thought he war brilliant, or competent at the very least. Then he started a downward spiral of negative publicity but the alt-right loving his bizarre antics, starting with calling the diver that rescued a bunch of kids a pedo all because his idea of a submersible in that tiny cave was patently retarded and he was upset nobody was praising his genius.

            Skip ahead and here we are. Letting open racists, antisemites, and CSAM posters do whatever they want because it makes the libs mad. Sabotaging Ukrainian starlink because he gave it to them for the clout but realizes the right hates that we help Ukraine.

          • flipht@kbin.social
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            1 year ago

            Exactly. A broken clock is right twice a day. If “idiot” rich people can monetize their mistakes, consistently do so, and manage to do it almost as if by using the same playbook as each other…they’re not idiots, it is on purpose, and they just want enough plausible deniability that they don’t get strung up from a Michelin star restaurant.

      • Honytawk@lemmy.zip
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        1 year ago

        Since Elmo isn’t playing with his own money, the investors and banks who gave him that money are going to be mad if all he did is run the company into the ground.

        He got like 13 billion from banks.

        Only a small part came from his own Tesla stocks.

    • Viper_NZ@lemmy.nz
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      1 year ago

      It’s like Kleenex rebranding to V and then telling everyone to refer to them as tissues.

      It’s absolutely batshit. Way to destroy a strong brand, and any brand recognition.

      • themeatbridge@lemmy.world
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        1 year ago

        I wonder if there’s some new business mumbo jumbo going around, because the company I work for now is exploring our terminology to make it more generic. Last few years it was all Crossing the Chasm and Empowering Citizen Developers. This year it seems clarity of communication is the hot fire.

    • affiliate@lemmy.world
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      1 year ago

      he’s not even able really kill it either. everyone i know still calls them tweets. even in the articles i read, the authors all say twitter or “X, formerly known as twitter”. it’s such a stupid branding decision that no one is buying into it

  • Minarble@aussie.zone
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    1 year ago

    I thought they were called xcretes

    “The internet personality Xcreted daily, his xcretes had been re excreted over 20 000 times”

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    1 year ago

    Ok, as a compromise between a generic word and a specific name, I vote we call them Xcrement. (Verb: Xcrete) (Would nicely describe the average quality too)

  • Scary le Poo@beehaw.org
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    1 year ago

    A “post” on x will always be known as an Xcrete (verb, I Xcrete on X), and past tense will be an Xcrement. (Noun, I read an Xcrement on X)

  • PuppyOSAndCoffee@lemmy.ml
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    1 year ago

    Tweets are stupid as f. I can’t say it is wrong to kill the word tweet (barf) BUT the whole world knows wtf a tweet is.

    Elon is going full on gen-x, this is generational battle royale to the max.

  • AutoTL;DR@lemmings.worldB
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    1 year ago

    This is the best summary I could come up with:


    Users are starting to see pop-ups about new terms that go into effect on September 29th, and one adjustment is two instances of “retweet” (the only use of “tweet” in the current terms) to “repost,” essentially putting the final stamp in the death of the word tweet.

    There are a bunch of other branding changes in the new terms, including a nearly wholesale removal of the word “Twitter” in favor of X. I say nearly wholesale because, hilariously, many of the URLs included in the terms still seemingly have to include the word “twitter,” like in this link to a developer-focused website: https://developer.x.com/en/docs/twitter-for-websites.

    There have been some hints that X wants to fully switch over to URLs starring X, but it seems Twitter will hang around in some capacity.

    References to Periscope, Twitter’s live streaming app it shut down in 2021, have been removed as well.

    Another change moves language about misusing Twitter’s services to a new section, and updates it in a pointed ban against scraping, something that X owner Elon Musk really doesn’t like.

    X is also planning to put a new privacy policy into place on September 29th.


    The original article contains 323 words, the summary contains 191 words. Saved 41%. I’m a bot and I’m open source!

  • PelicanPersuader@beehaw.org
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    1 year ago

    Great job, Elon. He took one of the most distinctive things about Twitter, the fact that it had a unique verb for its posting type, and killed it. Way to destroy a brand.

  • Yawweee877h444@lemmy.world
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    1 year ago

    It’s Twitter. Stop calling it x, it will never be x. Why do people bootlick so hard for daddy musk? As soon as he tells you what to do, you just say thank you, and do what your told by daddy? It’s fucking Twitter. They’re tweets

    • Sabata11792@kbin.social
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      1 year ago

      I like seeing "The website formerly known as Twitter“ and almost no mention of the new name you see on articles sometimes.

    • Cinnamon3431@lemmy.world
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      1 year ago

      I prefer to call it TwiX ;) But ma dood, in a year no one will be left calling it Twitter, just the way things go.

    • Kayn@dormi.zone
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      1 year ago

      That’s what the company refers to itself as. It’s not bootlicking to call it that.

      You can call it however you want, but don’t tell other people what to do.

        • Kayn@dormi.zone
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          1 year ago

          If this was any other company, you’d pay no mind to the name change.

          Do what you will; I’ll treat Twitter/X like any other company.

    • Honytawk@lemmy.zip
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      1 year ago

      It isn’t Twitter anymore, but he can’t force us to call it X.

      So I agreed to call it Xitter instead. (pronounced as shitter)

    • Elderos@lemmings.world
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      1 year ago

      I mean, losing the Twitter brand recognition is such a bad fucking move that I bet a lot of people are more than happy to indulge him in the name change. He paid billions in for the brand and basically just decided to make a generic website out of it.

  • some_guy@lemmy.sdf.org
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    1 year ago

    There are a few other updates to the terms, too. One says that by using X, “to the extent permitted by law, you also waive the right to participate as a plaintiff or class member in any purported class action, collective action or representative action proceeding.”

    […]

    X is also planning to put a new privacy policy into place on September 29th. That new policy says X will expand the volume of data it collects on users, including biometric data and employment history.

    Good thing I’m not there, don’t care, am not affected. Lonnie is the best business man evar.