• Maggoty@lemmy.world
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    2 months ago

    Profits can go down slightly as long as it’s expected. The stock market is weird and the thing nobody likes is unexpected falling numbers. Stocks can maintain or even increase in value if the report matches the predictions and expectations. Even if that prediction is a slight lowering in profits.

    • prole
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      2 months ago

      Because people make money on businesses doing poorly as well by short selling

      • Maggoty@lemmy.world
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        2 months ago

        Well that’s a different case. That’s when the stock price goes down. Not necessarily when profits go down.