• Varyk@sh.itjust.works
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    1 year ago

    That’s what the inventor chose, so yup. Unfortunately, jif is the correct pronunciation.

    My favorite example of this is aluminum. Twice now, I’ve spoken to British English speakers that insist aluminum is pronounced the British way. And when I point out aluminum is an American invention, they check their phone, roll their eyes, and accept that I can say it that way, but they never will.

    And euphonically they’re correct, the British pronunciation of aluminum sounds way cooler. I used to use gif until I looked up the usage history specifically for these moments, hahaha. But that’s not its name. So I use jif.