The National Black Farmers Association called on Tractor Supply’s president and CEO Tuesday to step down after the rural retailer announced that it would drop most of its corporate diversity and climate advocacy efforts.

The resignation demand emerged as Tractor Supply, which sells products ranging from farming equipment to pet supplies, faces a deepening backlash over its decision, which itself came after conservative activists spoke out against the company’s work to be more socially inclusive and to curb climate change.

In a public announcement last week, the company said it would eliminate all of its diversity, equity and inclusion roles, end sponsorships of “nonbusiness activities” like Pride festivals, and withdraw its goals for reducing carbon emissions. Critics of the new position argue that Tractor Supply is giving in to hate and harming its customers by abandoning crucial principles.

  • ImADifferentBird
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    6 months ago

    Phew. I was afraid they’d move to Sam Adams or something since they fetishize the Founders so much, and I’d have to give up something I actually like.

    • sem
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      6 months ago

      I used to like Yurngling before 2016 or whenever when their politics came out :(

      Twas a decently cheap beer you could get on tap, but no longer for me