The theory is simple: instead of buying a household item or a piece of clothing or some equipment you might use once or twice, you take it out and return it.

  • nyan@lemmy.cafe
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    7 months ago

    Modest profit isn’t an issue, but most businesses of more than a certain size accumulate MBAs like some kind of parasitic fungus. They then proceed to wring out as much money as possible in the short term while destroying the business in the long term.

    If it’s just a local guy making 5% or so a year off his one rental shop, that’s no problem.