

In the short term, I think that collectively being Karens about it would be able to reverse the pressure, by steering the monopolists away from oppressing us. Because they are mainly motivated by money.
In the long term, take away their monopoly power.
If it were government controlled, it would be accountable to the people, to the extent that the government is democratic (ideally, much more than it is now), and would also be run as a service rather than for profit.