AI-created “virtual influencers” are stealing business from humans::Brands are turning to hyper-realistic, AI-generated influencers for promotions.

      • SnipingNinja@slrpnk.net
        link
        fedilink
        English
        arrow-up
        13
        ·
        9 months ago

        Coz influencers can be people lucking into it, with AI influencers it’s mostly going to be brands cutting out the middlemen and making more money and reducing any chance of people receiving consequences of their actions as they can just delete that AI influencer and create a new one, whereas any human influencer will suffer the consequences even if very little for their actions

        • Flying Squid@lemmy.world
          link
          fedilink
          English
          arrow-up
          16
          ·
          9 months ago

          What makes you think they can’t (and don’t) just fire a human influencer and hire a new one whenever they feel like it now?

        • Riskable@programming.dev
          link
          fedilink
          English
          arrow-up
          7
          ·
          9 months ago

          Whoah there: Who says AI influencers aren’t the result of individual’s honest work? You don’t need an entire data center of computers to make your own AI influencer!

          Don’t assume there’s a corporation behind every AI persona. It could just be one guy with a lot of VRAM getting creative with prompts in his parent’s basement.

        • Smoogs@lemmy.world
          link
          fedilink
          English
          arrow-up
          2
          ·
          9 months ago

          Right cuz blaming lobbyists and ad campaigns… that’s totally worked out for tobacco, guns, pharma and vehicle companies looking to shirk any accountability.