Capcom’s president and chief operating officer has said he thinks game prices should go up.
Haruhiro Tsujimoto made the comments at this year’s Tokyo Game Show, Nikkei reported. TGS is sponsored by the Computer Entertainment Supplier’s Association, a Japanese organisation which aims to support the Japanese industry, which Tsujimoto is currently the chairman of.
“Personally, I feel that game prices are too low,” Tsujimoto said, citing increasing development costs and a need to increase wages.
On the other hand, we’re buying these as entertainment, not out of some utilitarian need. Seems pretty reasonable to spend more on a single “higher end” game than a bunch of cheaper ones.
I get that and i bough baldurs gate full price on release, but as the games start creeping up past 70 to like 100, it’s like for what? I can just not spend this money. It’s not like a car i need to get to work and car prices were skyhigh last summer and fall for example, or food, etc. If gaming companies cant compete on wages with other tech businesses that need programmers, they’re just gonna have to make do with less manpower. Long winded way of saying inelastic market.
I mean special editions and the like already sell for 100+ to a dedicated base. It’s not all that unreasonable to think that there’s games that would significantly benefit from shifting to a focus on a narrow demographic of fans willing to spend.