Up untill a week ago Nofrills carried these “three packs” of salmon for $10. Now the same pack contains two for the same $10. I thought it felt light when I bought it yesterday.
This comes to about $0.02 increase per gram, and a $1.10 price increase overall. Or a 11% increase in price overall. Meanwhile inflation is at 6-7%?
If it’s not Shrinkflation, it’s Diluteflation.
I occasionally see posts and news articles about how AriZona Tea Company has “held the line” and kept their giant cans of iced tea priced at 99 cents for so long.
Well, after drinking a few cans of the stuff recently, I’m almost certain they’re watering down their product. The tea is nowhere near as concentrated as it was a few years ago. There’s practically no flavor to it anymore.
I kinda doubt they would bother to water it down. Realistically the flavouring in it costs a fraction of a cent for them. If they changed it for any reason would probably just be to be healthier
Companies operating on that scale sell millions and millions of beverages. Even half a cent per can can add up to huge amounts of money. Also, their job is literally to sell containers of diluted high fructose corn syrup, so I don’t think customer health is their priority.
Hmm I’ve been drinking it for years and don’t notice that either. Maybe check the sell by dates on yours. They do kind of deflate over time.
Here in southern Ontario near the border we’ve been getting REALLY great deals on Arizona lately because our local market buys in bulk from across the border. I’ve never been able to get Arizona for 50 cents my entire life before. It must be overstock or something, but I’m having one or two like every day.