Did you know that, by default, your email sends information to mailing list platforms about your reading activity? The platform gets to know if you opened the message, and often how far along you’ve read in it.
What is this shitty email program they’re talking about? Sure, they can embed a 1-pixel tracking image to see when you opened the email (if you allow auto-loading images), but how would they know how much you’ve read unless some incredibly horrible email program actively sends out that data?
Yeah I’ve never heard of that either, and I’ve used email marketing platforms. They have a lot of analytics, but nothing anywhere near that level. (Granted, this was also back in like 2010.)
What is this shitty email program they’re talking about? Sure, they can embed a 1-pixel tracking image to see when you opened the email (if you allow auto-loading images), but how would they know how much you’ve read unless some incredibly horrible email program actively sends out that data?
Yeah I’ve never heard of that either, and I’ve used email marketing platforms. They have a lot of analytics, but nothing anywhere near that level. (Granted, this was also back in like 2010.)
Most made by large corps. For example, Apple got in some hot water not too long ago for changing the way they track in Apple Mail.
Servers track sent, delivered, bounced, and blocked.
Clients phone home with opened, read, CTR, and junk status.
Just… wow. I don’t even enable notifications that I’ve opened an email.