MARK SURMAN, PRESIDENT, MOZILLA Keeping the internet, and the content that makes it a vital and vibrant part of our global society, free and accessible has
MARK SURMAN, PRESIDENT, MOZILLA Keeping the internet, and the content that makes it a vital and vibrant part of our global society, free and accessible has
Does buying BAT compensate websites? AFAIK, no sites actually signed up to be compensated that way, so it just ended up being a random cryptocurrency. Brave went crypto first, websites second, and that obviously didn’t work.
Mozilla should do the opposite IMO. Go out and make agreements with major sites to make their content available w/o ads for compensation, and then get users to start using that service. What they use for payment isn’t particularly important to me, but it should be stable and low-cost. I think GNU Taler is a good start to keep costs really low (no money is actually changing hands), and Mozilla can settle up with websites monthly, quarterly, etc.
It should be Brave collaborating w/ Mozilla, not the other way around, because Brave obviously has weird motivations. Brave can keep BAT to reward watching ads, I just don’t think they should use the same system for rewarding ads vs compensating websites for not showing ads.
I’d also love if they could do it this way, but I just don’t think it’s realistic tbh. In brave’s system it’s just up to the specific content creator to accept rewards - someone on YouTube could opt in without requiring google themselves to stop showing ads on the site in general (not gonna happen imo). Also, it’s not a reality I’m happy with, but Firefox and brave together are negligible for websites compared to chrome (65% of users use chrome 😭) so expecting websites to globally remove ads for non-chrome specific features is unlikely. Web devs could show ads based on user agent, sure, but that’s more work for the devs themselves compared to just blocking the ads and allowing them to say yes or no to be rewarded for their content.
BAT vs taler wise, I personally don’t care - I feel like the system works with either, so if they wanted to stick with BAT or switch it up I’d be happy either way. The part that’s important for me is the ability to reward creators independently from the websites that host them - like rewarding both is great, but in the case a website hasn’t/won’t done the work to disable ads (cough cough YouTube, Facebook/ig, etc)I still think creators should be able to benefit from the system. The last time I used BAT (which was very early after it launched tbh, things may have really changed) you could buy BAT (or watch ads for it, but the experience was truly shit and I immediately turned it off) and donate directly to websites (I gave some to Wikipedia iirc) or creators (I don’t watch YouTube but I heard some had signed up on there) or just let brave watch the time you spent on sites and divide your BAT between them proportionally monthly(?). Literally the only downside was like you said, adoption wasn’t incredible back then - but keep in mind that Firefox has 2.74% of users and brave is a rounding error. Firefox coming on board could dramatically increase engagement if all websites have to do is say “yea sure” to getting money from a small subset of their users, but I just really don’t see the majority of devs bothering to write new logic and fundamentally change their sites for the fraction of the Firefox+brave users who choose to donate (who are already a tiny fraction of their traffic).
Endgame ofc I agree should be to make tracking ads a thing of the past, but tbh I just don’t see the benefit of convincing websites to stop but only for a fraction of their users - like if you stumbled onto a random website and saw they said they’d opted into the program and wouldn’t track you / show ads… would you disable your adblocker? Imo until a system like this gets EXTREMELY wide adoption we have to be using adblocker anyway, so expecting devs to do a lot of work just so we can run the blockers on their page seems less than ideal to me.