Governor Gavin Newsom has signed California’s “click to cancel” Assembly Bill 286 into law to make it easier for consumers to opt out of subscriptions. The bill, introduced in April 2024, forces companies that permit online or in-app sign-ups to allow for online or in-app unsubscribing as well.

"AB 2863 is the most comprehensive ‘Click to Cancel’ legislation in the nation, ensuring Californians can cancel unwanted automatic subscription renewals just as easily as they signed up — with just a click or two,” said California Assemblymember Pilar Schiavo.

    • bassomitron@lemmy.world
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      2 months ago

      Will this actually work or will companies go off your billing address? I guess you could probably technically get a proxy address in California for billing. Regardless, this should just be a national law.

      • Brkdncr@lemmy.world
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        2 months ago

        Companies that do business in CA will likely follow the law for all of their customers. It’s far more expensive to try to have two systems and possibly handle a CA resident incorrectly.

        • webhead@lemmy.world
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          2 months ago

          I assure you they won’t. It’s not going to be that expensive to only show an option if you’re in California. Companies already do this with other things like privacy related stuff.

          If the company is already a scumbag company that makes it impossible to cancel, this will only stop them where they have to follow a law.

          • fishos@lemmy.world
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            2 months ago

            The reason you see all the pop ups for cookies nowadays is because of GDPR, a European law. It absolutely does work like this. It’s vastly cheaper to run one system then 2 systems. It’s the same reason California emissions laws become defacto laws for the rest of the country.

            • candybrie@lemmy.world
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              2 months ago

              GDPR has a weird quirk of applying to all EU citizens whether or not they’re currently in the EU. Cars are physical things and it is harder to make different models. A check of “Is California billing address? Show button. No? Don’t show button.” would be trivial to implement and would probably result in enough money to make it worth it.

          • Brkdncr@lemmy.world
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            2 months ago

            It’s expensive if you screw up and handle a CA resident wrong. It’s also easy to get fined, and easy for the fines to scale up.

        • Billiam@lemmy.world
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          2 months ago

          It’s far more expensive to try to have two systems and possibly handle a CA resident incorrectly.

          Apple: Hold my doesn’t-cure-cancer fruit smoothie!

        • jballs@sh.itjust.works
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          2 months ago

          Colorado and California have laws that say you have to list salaries on job postings. As a result, many job posting say “not eligible for residents of Colorado or California” on them, even when the posting is specifically looking for people from those states l.

          I’m wondering if this new law has that loophole where companies can just say “hey, we told people from California that our service wasn’t for them. It’s not our fault that they still signed up for it.”

      • a baby duck@lemmy.world
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        2 months ago

        Doubt they’ll go by IP location, but there may be a workaround depending on the service.

        For example, California already has a similar law around cancelling gym memberships initiated online. Planet Fitness customers can just set their “home gym” to one in California to get access to one-click cancellation, even if their billing address is in another state.

      • IamSparticles@lemmy.zip
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        2 months ago

        I’d like to say that companies will just make this the standard for everyone, like they did with California emissions standards for cars, but the reality is that it will be very difficult to take action against a company that doesn’t have their headquarters in California. This isn’t like GDPR where a large federal government will fine you into oblivion if you fail to comply while doing business in their jurisdiction. A lot of companies will probably just ignore this.

  • Flying Squid@lemmy.world
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    2 months ago

    As good as this is, it’s just another example of Republicans shrinking the federal government to unsustainable levels. Click-to-cancel will be implemented in California while showing your ID to access porn sites is happening in Texas, but have fun canceling any subscriptions.

    • NineMileTower@lemmy.world
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      2 months ago

      So a Democrat win in California shouldn’t be celebrated, because there’s an unrelated pointless Republican law in Texas? What are you on about?

      • Flying Squid@lemmy.world
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        2 months ago

        I’m on about the fact that the federal government is so weak that this is the sort of state-to-state bullshit people have to put up with.

        • NineMileTower@lemmy.world
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          That’s literally how the government was designed though. Do you believe that there should be a Constitutional amendment to protect porn and ease of subscription cancellation? I agree that the system is flawed, but a win here deserves to be celebrated even though there was a loss somewhere else.

          • pory@lemmy.world
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            2 months ago

            There is a constitutional amendment that protects porn though. The first. What’s changed in Texas isn’t porn’s legality, but restrictions on distribution (though yes, Texas’s law is useless and completely misunderstands the internet’s dynamics)

        • ravhall@discuss.online
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          2 months ago

          Sign up in Texas, drive to California and fail to cancel with one click, sue.

          But I agree with you, we need something like the GDPR on a federal level.

    • Grandwolf319@sh.itjust.works
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      2 months ago

      Imo that’s great. The best display of what policies make people’s life better is a stark contrast between two groups implementing opposing systems.

  • Tiefling IRL
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    2 months ago

    I expect a ruling from SCOTUS that this somehow breaxhes corporation’s 1st amendment rights

    • Wogi@lemmy.world
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      2 months ago

      It’s arguably unconstitutional even before that. Article 1 section 10, first line, the states may not make laws impairing contracts.

      Admittedly it’s thinbut the supreme court has acted on thinner pretext.

  • HubertManne@moist.catsweat.com
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    2 months ago

    yes. You should have to do something to opt in to anything and it should be just as easy or easier to leave or opt out. while we are at it can be take financial fees to close accounts out.

  • orcrist@lemm.ee
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    2 months ago

    The question, as always, is enforcement. It’s a great idea, and good for them for making it happen, and then we’ll find out if they were serious.