When Bloomberg reported that Spotify would be upping the cost of its premium subscription from $9.99 to $10.99, and including 15 hours of audiobooks per month in the U.S., the change sounded like a win for songwriters and publishers. Higher subscription prices typically equate to a bump in U.S. mechanical royalties — but not this time.
By adding audiobooks into Spotify’s premium tier, the streaming service now claims it qualifies to pay a discounted “bundle” rate to songwriters for premium streams, given Spotify now has to pay licensing for both books and music from the same price tag — which will only be a dollar higher than when music was the only premium offering. Additionally, Spotify will reclassify its duo and family subscription plans as bundles as well.
I mean, we’ll see.
Maybe.
Maybe we will just look back at the period that is rapidly coming to a close as a golden era of music (and video games for that matter) where the tools became sophisticated, affordable and distributed for music production but venture capital hadn’t yet destroyed any last vestiges of the monetary value of musician’s labor (audio engineer’s included) in recording contexts.
Of course, I am sure Spotify and other streaming services are coming around to the value of recorded music being unsustainably low, I mean everybody knows it deep down right? That is why they are going to continue to raise their prices. From the perspective of Spotify, the artists that actually do the work of making Spotify a valuable company aren’t in principle excluded from their share of the pie when the line starts to go back up and the company has a chance to reverse some of the belt tightening and sacrifices everybody had to make to keep the lights on… but every single one of these vapid losers believes deep down in their bones that the rules of the game say that it isn’t the responsibility of shareholders or upper management of Spotify to just hand the musicians their fare share of the increasing profits, or even alert them to the fact that profits are in fact increasing in the first place. Musicians are not the customers nor the shareholders of Spotify, they are the commodified, interchangeable contractors that aren’t much different than the day laborers who hang out outside of most Home Depots in the US looking for handyman work.
This is like when the English saw that the only crop Irish peasants could afford to grow on the side for subsistence farming to feed their families, potatoes, were getting destroyed by a potato blight, and decided that it would send the wrong message to let those Irish peasants have any of the rest of the crops that Irish farmers were growing to sell to foreign markets to simply pay the English rent for their farms … crops that were not significantly impacted by the potato blight because it would make the Irish reliant on handouts and encourage a problematic tendency towards apathy and entitlement stubbornly latent in the Irish population.
🔥 Burn 🔥 It 🔥 Down 🔥
(with love)