In addition to the other great points in this thread, Apple has a cost barrier that other operating systems don’t.
In an economic climate where everything is getting more expensive, a consumer isn’t going to fork out $800+ on a MacBook or an iPhone without first actively wanting to be part of the ecosystem, especially if the hardware they have gets the job done.
The reason Apple isn’t growing as fast as it’s competitors right now is exactly that. Apple is expensive to get into. No amount of enshitification on other OS’s is going to change that.
In addition to the other great points in this thread, Apple has a cost barrier that other operating systems don’t.
In an economic climate where everything is getting more expensive, a consumer isn’t going to fork out $800+ on a MacBook or an iPhone without first actively wanting to be part of the ecosystem, especially if the hardware they have gets the job done.
The reason Apple isn’t growing as fast as it’s competitors right now is exactly that. Apple is expensive to get into. No amount of enshitification on other OS’s is going to change that.
$599 is the entry point and the OS upgrade is free. Every app you might need is free. Like Pages, Numbers, Keynote. Etc.
So, it’s a pretty good package. You can also run all the apps Linux would have.
And while you might say they aren’t as popular, they sure have the money to ensure their products are up to date and secure.
Also, my 2013 MacBook Air (i7, 16gb, 512gb)—Running Neon now—is still very usable. Find me a PC laptop that holds up like that for less money.