As families desperately seek to find missing loved ones and communities grapple with immeasurable losses of both life and property in the wake of Hurricane Helene, AI slop scammers appear to be capitalizing on the moment for personal gain.

A Facebook account called “Coastal Views” usually shares calmer AI imagery of nature-filled beachside scenes. The account’s banner image showcases a signpost reading “OBX Live,” OBX being shorthand for North Carolina’s Outer Banks islands.

But starting this weekend, the account shifted its approach dramatically, as first flagged by a social media user on X.

Instead of posting “photos” of leaping dolphins and sandy beaches, the account suddenly started publishing images of flooded mountain neighborhoods, submerged houses, and dogs sitting on top of roofs.

But instead of spreading vital information to those affected by the natural disaster, or at the very least sharing real photos of the destruction, the account is seemingly trying to use AI to cash in on all the attention the hurricane has been getting.

    • bane_killgrind@slrpnk.net
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      3 months ago

      Yeah but actual journalism is a cost center

      Just generate images and text from the general idea and you are good

    • PerogiBoi@lemmy.ca
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      3 months ago

      If I can pump out fake flood pictures, I can convince a couple million Americans that none of the flood images are real. That it’s ALL AI generated. Thus I can make roughly $100k on ad impressions and further convince people that climate change is a hoax.

  • cheddar@programming.dev
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    3 months ago

    But starting this weekend, the account shifted its approach dramatically, as first flagged by a social media user on X.

    Instead of posting “photos” of leaping dolphins and sandy beaches, the account suddenly started publishing images of flooded mountain neighborhoods, submerged houses, and dogs sitting on top of roofs.

    But instead of spreading vital information to those affected by the natural disaster, or at the very least sharing real photos of the destruction, the account is seemingly trying to use AI to cash in on all the attention the hurricane has been getting.

    They need an editor.

  • skooma_king@lemm.ee
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    3 months ago

    I knew it was this guy just from the headlines. He’s tricked the media in the past with the fake beach pictures after hurricanes/nor’easterns… also flooded the market around here with fake sunsets and dolphins, etc. and has really hurt the livelihood of some local artists because a lot of people can’t tell they are fakes. He’s another provoquer and seeing this make the news will inspire him to keep making more fakes.

  • notannpc@lemmy.world
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    3 months ago

    Facebook is 99% AI slop at this point. And they don’t care. It gets engagement, and that’s all they care about.

    • Evotech@lemmy.world
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      3 months ago

      There is so much wrong with it. Much more than the red circles indicates.

      Like most ai stuff it looks good at a glance, but when you start to zoom in you see all kinds of weird shapes, extra bits, like an extra roof, or a roof that blends into the brush behind. Or just straight stuff that makes you go “huh, that’s just nothing”

      • XeroxCool@lemmy.world
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        3 months ago

        While I can see lots of things like drunk windows and droopy rooflines, this really doesn’t strike me as obviously AI. Have you ever been to a mountain town of former coal glory? PA/WV has many towns like that. 150-year old buildings fighting frost heaves, people tacking on decks just to bring a little joy, signs that look 50 year sout of place. Sucks that AI has so much overlap with a poor town of 200 people.

    • CluckN@lemmy.world
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      3 months ago

      I’ll provide some context but when your AI pals becomes sentient I want to be spared. The roof is non-Euclidean, the porch has a weird support structure, and the sign is gibberish.

  • shiroininja@lemmy.world
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    3 months ago

    check on your boomer relatives. is it just me or can any other people immediately tell an AI photo because of the lighting and Depth of field is always wrong? Like it’s always off.

  • endofline@lemmy.ca
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    3 months ago

    For me it’s simple rule, if nobody tells the sources or credits, it’s not even worthy to analyze it and cross check the news. The worst thing is that even “reputable media agencies” like reuters and bloomberg use heavily “anonymous sources”. Very often used as propaganda purposes