There’s an old saying in London – you’re never more than 6ft from a rat and 50m from a Pret a Manger. But the popular high street sandwich chain has struggled in recent years with consumers abandoning ship. With a rising tide of debts, it has now recalled its initial founder, Sinclair Beecham, to the top table in order to steady the ship.
One of its main competitors, Greggs, however has been doing better than ever. So why the huge disparity in the fortunes of these two high street staples? Strong brand partnerships with outlets like Primark, a late-opening store in Leicester Square, and a keenly recognisable brand identity have ensured its continuous rise.
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The contrasts between the two are clear. If both continue down this path, the Northern delight that is Greggs will likely cement itself at the top of the food chain while Pret’s struggles will only worsen.
Wonder if it’s something crazy like… Money?
No no, that can’t be it… The laws The laws of capitalism and infinite growth dictate that consumers must have infinite spending power
What’s this “money” you speak of?
I’ve never even been to a Pret, just never see them anywhere.
That said, Greggs is really overrated.
Surely no one can be surprised? Have you seen how many building sites there are in London?
well I like pret more but it’s gotten so expensive that now it resorts to selling half sandwiches.
More enjoyable food at a better price. Not hard. It’s not like the cost of living crisis didn’t exist. Improve your food or make it cheaper.
Not hard.
Man on internet dislikes Pret.
Man?
OP is a penguin.
