Despite healthy sales, publishers such as Epic Games and Activision Blizzard are making hundreds of employees redundant – which may radically reshape the industry
There’s a hype cycle that companies like MS ride to bolster stocks, during the hype they over hire to give investors the impression that they are doing really well, when the hype starts to fall, they use layoffs to inch out a bit more, because it shows investors that they’re slimming down now that the hype is falling off. One of the interesting things he mentioned is that the hype is more important than the product, the product is just there to increase the hype and justify the hiring, showing investors that something great is on the way.
There’s a hype cycle that companies like MS ride to bolster stocks, during the hype they over hire to give investors the impression that they are doing really well, when the hype starts to fall, they use layoffs to inch out a bit more, because it shows investors that they’re slimming down now that the hype is falling off. One of the interesting things he mentioned is that the hype is more important than the product, the product is just there to increase the hype and justify the hiring, showing investors that something great is on the way.