Article by Polygon: It explains why Disney’s “Frozen” caught lightning in a bottle with its two female leads. The article goes on to compare this constellation with other Disney movies and how Disney’s executives still don’t seem to have understood why centering on relationships between women may be a formula for success.
I am not sure I agree. Female characters tend to attract a big female audience which is often underserved and thus inclined to create a much bigger buzz surrounding movies that cater to them. “Barbie” being another example of that IMO.
I do not agree with you theory but find it Interesting if it is a fact. Do you have data that validates this or is it a gut feeling?
There are studies about the topic. In general, it is a topic that the movie industry has discussed a lot, because women being underrepresented on screen has been known for a long time. Particularly because the movie industry sees it as an opportunity to maximize profits (of course).