From peddling snake oil on social media, to backing foreign coups. Some actors who were desperate to make a quick buck are now learning of the horrifying consequences of selling their likenesses to companies that use them in AI videos, Agence France-Presse reports.
South Korean actor Simon Lee, for example, found that his image was being used to promote “questionable health cures” on TikTok and Instagram. And the terms of his contract meant there was nothing he could do to get the videos removed.
“If it was a nice advertisement, it would’ve been fine to me,” Lee told AFP. “But obviously it is such a scam.”
What an unfortunate and entirely foreseeable occurrence. Even when I first heard about the idea of selling your image to AI, the first thing I assumed it would be eventually used for would be something I’m morally opposed to.