The problem is for organizations it’s harder to leave because that is where the people you want to reach are. That’s the only reason any org or company is on social media in the first place. If they leave too soon they risk too many people not seeing the things they send out to the community.
It’s more an individual thing because so many people just have social inertia and haven’t left since everyone they know is already there. The first to leave have to decide if they want to juggle using another platform to keep connections or cut off connections by abandoning the established platform.
That doesn’t explain why they don’t start a transition by posting to both the new platform and the old. And not including links to their new account on their websites.
Doesn’t Twitter directly suppress such links? I remember there was a crackdown on people linking their mastodon accounts a while back.
And external links in general get a huge suppression in the algorithm because Twitter does not want to recommend tweets that take you off the site.
The platform actively fights you if you want to move elsewhere (which should really be a telltale sign for you to move), so I get why some orgs struggle with that decision. Doubly so if your job relies on the platform’s outreach.
The problem is for organizations it’s harder to leave because that is where the people you want to reach are. That’s the only reason any org or company is on social media in the first place. If they leave too soon they risk too many people not seeing the things they send out to the community.
It’s more an individual thing because so many people just have social inertia and haven’t left since everyone they know is already there. The first to leave have to decide if they want to juggle using another platform to keep connections or cut off connections by abandoning the established platform.
That doesn’t explain why they don’t start a transition by posting to both the new platform and the old. And not including links to their new account on their websites.
Doesn’t Twitter directly suppress such links? I remember there was a crackdown on people linking their mastodon accounts a while back.
And external links in general get a huge suppression in the algorithm because Twitter does not want to recommend tweets that take you off the site.
The platform actively fights you if you want to move elsewhere (which should really be a telltale sign for you to move), so I get why some orgs struggle with that decision. Doubly so if your job relies on the platform’s outreach.