That’s not what I’m mad about. I’m mad that it won’t ever work - Ubisoft isn’t trying to figure out why their games are failing, they’re trying to figure out how to keep the stock price projections up
Hence this article, which is signaling to wall Street “we’re going to make layoffs and hire cheaper, less experienced people”. They’ll probably do it by closing studios and buying up new ones - that’s pretty much their standard operating procedure. They buy up a studio, take their IP to add to the pile, then turn it into a formula and churn out games until the players lose interest in the IP
What’s the problem? They’re too damn big. What’s the solution? Block them from acquiring more studios and they’ll die without leaving a swath of destruction on the way down. Ideally split them up. Do the same with Microsoft and EA, and we could save the gaming industry overnight (granted, more like over the course of a few years)
Voting with your wallet doesn’t work because to the leadership of a Corp, sales aren’t what matters. Stock price matters, which is only tentatively linked to how profitable the company is, which is only tentatively linked to the quality of their products
You seem to be mad that this doesn’t give you instant results. It’s about the long term and sending a message.
Plus, what would be the alternative? What is this magical instant fix of the industry that you haven’t told anybody?
That’s not what I’m mad about. I’m mad that it won’t ever work - Ubisoft isn’t trying to figure out why their games are failing, they’re trying to figure out how to keep the stock price projections up
Hence this article, which is signaling to wall Street “we’re going to make layoffs and hire cheaper, less experienced people”. They’ll probably do it by closing studios and buying up new ones - that’s pretty much their standard operating procedure. They buy up a studio, take their IP to add to the pile, then turn it into a formula and churn out games until the players lose interest in the IP
What’s the problem? They’re too damn big. What’s the solution? Block them from acquiring more studios and they’ll die without leaving a swath of destruction on the way down. Ideally split them up. Do the same with Microsoft and EA, and we could save the gaming industry overnight (granted, more like over the course of a few years)
Voting with your wallet doesn’t work because to the leadership of a Corp, sales aren’t what matters. Stock price matters, which is only tentatively linked to how profitable the company is, which is only tentatively linked to the quality of their products